Create a custom workflow

Every automation starts with a trigger and an action. Select one from each app to generate a workflow tailored to your needs.

Google Sheets
Trigger: Perform a Function
Google Merchant Center
Action: Select an action
1. Select a trigger
  • Receives data from the MAKE_FUNCTION or INTEGROMAT functions used in a sheet. Please note, the Sheets Add-On is required.

  • Triggers when a cell is updated. Watches only changes made in Google Sheet app. Sheets Add-On required.

  • Triggers when a new row is added.

2. Select an action
  • Creates a new API data source (feed) in Google Merchant Center. A data source must exist before products can be uploaded via the API.

  • Creates a new product or updates an existing one. If a product with the same product identifier and data source already exists, its attributes are updated.

  • Deletes an existing product.

  • Retrieves an existing product.

  • Sends a custom API call to Google Merchant. You can use this to call endpoints that aren’t covered by existing modules.

  • Links your Google Cloud project to a Merchant Center account so the connection can manage products via the Merchant API. Run this once per Merchant Center account before using other modules.

Select a trigger and an action

Create workflow (opens in a new tab)