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Retell AI
WhatsApp Business Cloud

Connect Retell AI and WhatsApp Business Cloud integrations

Explore ready-made Retell AI and WhatsApp Business Cloud templates and start automating in minutes.

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Create a custom workflow

Transform voice conversations into instant messaging with Retell AI and WhatsApp Business Cloud integration on Make. Automatically trigger personalized WhatsApp messages based on AI conversation insights, creating omnichannel customer experiences that scale your support, sales, and scheduling operations.

Create a custom workflow

Every automation starts with a trigger and an action. Select one from each app to generate a workflow tailored to your needs.

Retell AI
Trigger: Watch Call
WhatsApp Business Cloud
Action: Select an action
1. Select a trigger

  • Trigger when a new call is created.

2. Select an action

  • Deregisters a sender by its ID.

  • Downloads a media by its ID.

  • Activates the two-step verification for a sender number by its ID and a 6 digits pin.

  • Retrieves the details of the WhatsApp business profile by the sender ID.

  • Registers a sender by its ID and a 6 digits pin.

  • Sends a message.

  • Sends a template message.

  • Updates a WhatsApp business profile by the sender ID.

  • Uploads a media and retrieves its ID.

  • Verifies a sender by its ID.

Select a trigger and an action

Create workflow (opens in a new tab)

Triggers and actions

Automate workflows by using WhatsApp Business Cloud as a trigger and Retell AI as an action through Make's integration platform. When WhatsApp Business Cloud conversation insights occur, they trigger automated Retell AI messages, enabling customer interactions at scale. This integration allows you to create scenarios where voice AI conversation data from WhatsApp Business Cloud automatically initiates messaging through Retell AI's infrastructure. Make's visual workflow builder empowers you to design automation processes where WhatsApp Business Cloud triggers map data to Retell AI actions, improving customer engagement across voice and messaging channels for customer support, sales outreach, or appointment scheduling.

Create a Phone Call
Create a new outbound phone call
Action
Create a Phone Number
Buys a new phone number and binds agents.
Action
Create Knowledge Base
Create a new outbound phone call
Action
Create Retell LLM
Create a new outbound phone call
Action
Deregister a Sender
Deregisters a sender by its ID.
Action
Download a Media
Downloads a media by its ID.
Action
Enable Two-Step Verification
Activates the two-step verification for a sender number by its ID and a 6 digits pin.
Action
Get a Business Profile
Retrieves the details of the WhatsApp business profile by the sender ID.
Action
Get a Call
Retrieves all call details.
Action
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How to set up Retell AI and WhatsApp Business Cloud in 5 easy steps

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Step 1

What connections do in Make

A connection in Make works like a bridge between two different apps, allowing them to share information and work together. You need to set up this bridge first so that Make has permission to access your apps like Retell AI and WhatsApp Business Cloud and can automate tasks between them.

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Step 2

Getting your Retell AI API key

An API key is a special password that lets Make access your Retell AI account safely. To find it, log into Retell AI, locate the API keys section in the left sidebar, click Add to create a new key, give it a name you'll remember, and copy the key that appears since you'll need to paste it into Make later.

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Step 3

Connecting Retell AI to Make

Once you're in Make, add a Retell AI module to your workflow and click the Create a connection button that appears. Give your connection a helpful name, paste in the API key you copied earlier, and click Save—now Make can communicate with your Retell AI account and you're ready to start automating tasks.

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Step 4

Connecting WhatsApp Business Cloud to Make

Add a WhatsApp Business Cloud module to your Make workflow and click Create a connection, making sure to select WhatsApp Business Cloud as your connection type. Give your connection a descriptive name so you can easily identify it later, especially if you'll be working with multiple accounts or projects.

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Step 5

Completing the WhatsApp setup

After clicking Save, you'll be redirected to Facebook to log in since Facebook owns WhatsApp Business. Follow the guided setup process to link your business information and WhatsApp Business profile—if you see an error message afterward, try the connection process one more time and select your previously created account from the list.

AI-powered communication: Retell AI + WhatsApp Business Cloud

Combine Retell AI's intelligent voice calls with WhatsApp Business Cloud messaging to create better customer experiences. Automate support, qualify leads faster, and enable smart escalations between chat and voice.

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Automated AI-powered customer support via WhatsApp

Automatically trigger Retell AI voice calls based on WhatsApp Business Cloud conversations to provide instant, intelligent phone support when needed.

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Call-to-chat follow-ups

Send automated WhatsApp messages with call summaries, transcripts, or follow-up information immediately after Retell AI calls complete.

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Multi-channel customer engagement

Create unified workflows that allow customers to switch between WhatsApp messaging and AI-powered phone calls based on their preferences.

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Intelligent call escalation from chat

Automatically initiate Retell AI calls when WhatsApp conversations require voice interaction or when complex issues need immediate AI-assisted resolution.

Support

FAQs

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By integrating Retell AI with WhatsApp Business Cloud through Make, you can automate intelligent voice conversations that connect with WhatsApp messaging. This allows you to enhance your call operations while maintaining consistent customer engagement across voice and WhatsApp channels. Make enables you to create workflows where call insights from Retell AI trigger WhatsApp follow-ups, appointment confirmations, or personalized messages, creating a comprehensive omnichannel communication strategy without any coding required.

With Make, you can create powerful automated workflows such as: sending WhatsApp message summaries after Retell AI calls, triggering WhatsApp notifications when calls are missed or completed, automatically routing customer inquiries from WhatsApp to Retell AI voice calls for complex issues, and syncing conversation data between both platforms. Make's visual workflow builder lets you design these integrations through a drag-and-drop interface, allowing you to connect triggers and actions from both applications in minutes without technical expertise.

Not at all. Make is designed for users of all technical levels, featuring an intuitive visual interface that eliminates the need for coding. You create a scenario by selecting Retell AI and WhatsApp Business Cloud from Make's app library, authenticate your accounts, and configure the triggers and actions you want. Make provides pre-built modules for both applications, step-by-step guidance, and templates to help you get started quickly. Most users can have their first integration running within 15-30 minutes of creating their Make account.

Connecting these applications through Make delivers significant business advantages including: reduced response times by automatically following up calls with WhatsApp messages, improved customer satisfaction through omnichannel experiences, increased operational efficiency by eliminating manual data transfer between platforms, better lead management by capturing call information and triggering WhatsApp nurture sequences, and improved scalability of your communication operations. Additionally, Make's automation capabilities free up your team to focus on high-value interactions while routine workflows run automatically 24/7.