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Shopify
Mailchimp

Connect Shopify and Mailchimp integrations

Achieve ecommerce success by automating Shopify and Mailchimp. From customer sync to targeted remarketing, streamline your marketing efforts with ease.

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Create a custom workflow

Connect Shopify and Mailchimp to automate your e-commerce marketing, ensuring real-time customer insights drive personalized emails and increase sales without any coding required.

Create a custom workflow

Every automation starts with a trigger and an action. Select one from each app to generate a workflow tailored to your needs.

Shopify
Trigger: Watch events
Mailchimp
Action: Select an action
1. Select a trigger

  • Triggers when a new event occurs in Shopify.

  • Triggers when a new event occurs in Shopify. Allows you to map any event and doesn't require any scopes in advance.

  • Triggers when an order is created or updated.

  • Triggers when a product is created or updated.

2. Select an action

  • Adds a new member to a static segment.

  • Adds a new event to the member.

  • Adds or removes tags from a list member.

  • Adds or updates a list member.

  • Adds an email address to a subscriber list.

  • Creates a new campaign.

  • Creates a new list.

  • Creates a new merge field.

  • Creates a new order.

  • Deletes a campaign.

  • Deletes a list.

  • Deletes an existing merge field.

  • Archives or permanently deletes a subscriber.

  • Edits a defined content area of a custom HTML template.

  • Edits an existing subscriber.

  • Gets metadata of a specified campaign.

  • Gets a campaign report.

  • Retrives an existing click report.

  • Gets metadata of a specified list.

  • Retrieves an existing merge field.

  • Gets metadata of a subsciber by email.

  • Performs an arbitrary authorized API call.

  • Performs a campaign action.

  • Removes a member from the specified static segment.

  • Updates an existing campaign.

  • Updates an existing list.

  • Updates an existing merge field.

Select a trigger and an action

Create workflow (opens in a new tab)

Triggers and actions

Integrate Shopify as a trigger with Mailchimp as an action to automate your e-commerce operations effectively. With this setup, customer purchase information from Shopify triggers actions in Mailchimp, such as adding or updating customer mailing lists, sending personalized marketing emails, or creating abandoned cart reminders. This ensures your email marketing campaigns are always up-to-date with the latest customer data, improving engagement and increasing sales. Experience the power of automation as Shopify drives real-time updates in Mailchimp without any coding required.

Add a Member to a Segment
Adds a new member to a static segment.
Action
Add an Event
Adds a new event to the member.
Action
Add/Remove Member Tags
Adds or removes tags from a list member.
Action
Add/Update a List Member
Adds or updates a list member.
Action
Add/Update a Subscriber
Adds an email address to a subscriber list.
Action
Adjust an inventory level
Adjusts the inventory level by a relative amount.
Action
Create a Campaign
Creates a new campaign.
Action
Create a customer
Creates a new customer with the provided information.
Action
Create a fulfillment
Creates a fulfillment for a given fulfillment order.
Action
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How to set up Shopify and Mailchimp in 5 easy steps

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Duration

Step 1

Select the app to connect

Start by choosing either Shopify or Mailchimp to add to your Make scenario, setting the foundation for your automation.

Date

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Duration

Step 2

Begin the connection process

Click 'Add' in the connection area, which will initiate linking your chosen application to Make.

Date

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Duration

Step 3

Customize your Shopify connection

For Shopify, decide between using a store subdomain or opting for a more customized setup through a private app connection.

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Duration

Step 4

Set up your Mailchimp connection

Open the Mailchimp module in Make, and give your connection a specific name for easier identification.

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Duration

Step 5

Authorize and confirm access

Log in to your selected app and confirm Make's access to your data for integration and operation.

Improve marketing efficiency by integrating Shopify and Mailchimp

Integrating Shopify with Mailchimp improves your marketing efforts through automated customer data syncing, simplified campaign creation, and targeted remarketing strategies for abandoned cart recovery.

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Duration

Automated customer data sync

Automatically sync new Shopify customers with Mailchimp lists for effective email marketing.

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Duration

Effortless campaign creation

Instantly generate a Mailchimp campaign whenever a new Shopify product is launched.

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Duration

Better recovery marketing

Re-engage abandoned cart users by adding them to targeted Mailchimp email lists.

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Streamlined subscriber management

Easily create or update Mailchimp subscribers with every new paid Shopify order.

Popular Shopify and Mailchimp workflows

Connect Shopify and Mailchimp with Make. Automate manual tasks, sync real-time data, and build more efficient workflows.

App Families

Add new Shopify customers to a Mailchimp mailing list

Every time a new customer is created in Shopify, Make will automatically add that contact to a selected Mailchimp list.

Add new Shopify customers to a Mailchimp mailing list
Use template
App Families

Create a Mailchimp campaign from a new Shopify product

Every time a new Shopify product is created, Make will automatically create a Mailchimp campaign.

Create a Mailchimp campaign from a new Shopify product
Use template
App Families

Create Mailchimp subscribers from abandoned Shopify checkouts

This template allows you to retrieve the abandoned cart customers from your Shopify store and add them to a Mailchimp email list so you can re-market to them and convince them to complete their purchase.

Create Mailchimp subscribers from abandoned Shopify checkouts
Use template
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Support

FAQs

Everything you need to know about Make. Can't find the answer you're looking for? Please chat to our team.

By integrating Shopify with Make, you can simplify your e-commerce workflows, such as automatically fulfilling orders, updating inventory, and connecting with other business tools, which helps save time and reduce manual errors.

Integrating Mailchimp with Make allows you to automate tasks like sending targeted email campaigns, managing subscriber lists, and syncing customer data from Shopify, leading to more personalized marketing strategies.

Yes, using Make to integrate Shopify with Mailchimp provides the ability to create custom automated workflows that can trigger specific actions across both platforms based on various events, such as new customer signup or completed purchase.

Make is designed with user-friendliness in mind, offering a visual interface to easily create and manage integrations without coding. It provides templates and step-by-step guides to simplify the process, even for beginners.