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Facebook Custom Audiences

Connect Facebook Custom Audiences integrations

Populate your Facebook Custom Audiences to sync high-value buyer lists directly with your social campaigns. Linking your customer databases to our workflow automation tool lets you instantly add new sign-ups, generate lookalike pools, or remove inactive users in real time. Create your free Make account today to start building your first ad targeting pipeline.

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Verified

Facebook Custom Audiences

This app is supported and maintained by Make.

Triggers and actions

Developed, supported and maintained by community users.

Add Emails to a Custom Audience
Adds users with email matches to a custom audience.
Action
Add Users to a Custom Audience
Add users with multi-key matches to a custom audience.
Action
Create a Campaign or Ad Set Conversion Lookalikes
Creates a campaign or ad set lookalike audience.
Action
Create a Custom Audience
Creates a custom audience.
Action
Create a Lookalike Audience
Creates a lookalike audience. Lookalike audiences take several sets of people as "seeds" then Facebook builds an audience of similar people.
Action
Create a Page Fan Lookalike Audience
Create a lookalike audience based on people who like your Page.
Action
Create a Value-Based Custom Audience
Creates a value based custom audience.
Action
Create a Value-Based Lookalike
Creates a value-based lookalike.
Action
Populate a Seed Audience
Populates a seed audience. You need to populate the new audience with supported identifiers and with the schema key lookalike value.
Action
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Connect any app with

Facebook Custom Audiences

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Popular Facebook Custom Audiences workflows

Connect Facebook Custom Audiences with Make. Sync customer data automatically and power your ad campaigns with these popular workflows.

App Families

Send records from Google Sheets to Facebook Custom Audiences

Retrieve the rows in Google Sheets spreadsheet which meet specified criteria and send them to Facebook Custom Audiences.

Send records from Google Sheets to Facebook Custom Audiences
Use template
App Families

Add Shopify customers to Facebook Custom Audiences

Use this template to automatically add a Shopify customer who placed an order to a Facebook Custom Audiences audience.

Add Shopify customers to Facebook Custom Audiences
Use template
App Families

Send new records from HubSpot CRM to Custom Audiences in Facebook

In specified intervals, Make checks whether there are new records in HubSpot CRM. If so, they are sent to Facebook Custom Audiences.

Send new records from HubSpot CRM to Custom Audiences in Facebook
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Supercharge your workflows

Boost Your Ad ROI: Automate Facebook Custom Audiences with Make

Use Make to connect Shopify and HubSpot with Facebook Custom Audiences. Automatically sync customer data to run smarter, highly targeted campaigns and instantly recover abandoned carts.

Automatic audience updates

Keep your advertising target lists up-to-date automatically by syncing new customer data from tools like Shopify and HubSpot without manual CSV uploads.

Unified customer data

Combine contact details from your spreadsheets, emails, and CRM systems into Facebook to build highly accurate and comprehensive customer profiles.

Instant cart abandonment recovery

Reach out to warm leads faster by instantly adding Shopify users who abandoned their carts to a dedicated Facebook retargeting campaign.

Reduced ad spend waste

Save budget by ensuring your ads always target active, relevant leads and automatically exclude customers who no longer fit your criteria.

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FAQs

Everything you need to know about Make. Can't find the answer you're looking for? Please chat to our team.

Start by registering for Make. As a new Make user, you’ll automatically be assigned a free account. Once your account is set up, you can start creating your first scenarios. We recommend starting with our step-by-step video tutorial.

A scenario represents a workflow or a project of your own creation, and it is made up of a series of modules that automate apps and services. Creating a scenario allows you to transfer and transform data between apps and services via these modules to automate anything and improve the way you work.

Modules are the main building blocks of automation in Make. Modules represent actions that Make performs with an app, like creating, updating, or deleting data.

Mapping links the modules in your scenario. When you map an item, you connect the data retrieved by one module to another module to perform the desired action. For example, you can map email addresses and subject lines to create a spreadsheet using this data.