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Send an email when a campaign in Google Ads encounters a major avg. CPC change

Send an email when a campaign in Google Ads encounters a major avg. CPC change

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This template regularly checks for avg. CPC changes above a specified percent threshold and sends a notification email with campaign performance details.

The template first downloads the data for the last 7 days for each campaign and compares avg. CPCs from the last 2 available days which meet a minimum click threshold. Note that the template is not necessarily looking for the last 2 consecutive days but for the last 2 available days within the last 7 day period.

The template is scheduled to run every day at 9 AM. You can change the schedule after you set up the template by clicking the clock icon on the first module.

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