From lead capture to revenue signal: Explore Facebook Conversions API for CRM with Make
June 16th, 2026, 4:00 pm GMT
About this webinar
Your CRM holds the truth about which leads actually convert. Send that signal back to Meta and let it work for you.Join Make and Meta to learn how to automate the full loop, from CRM lead stages to Meta conversion signals, and optimize your campaigns for revenue, not just form fills.
In this webinar, you will learn:
Why CAPI for CRM drives better results: How offline conversion signals improve campaign optimization and lower cost per quality lead.
Best practices from Meta: Event mapping, lead stage configuration, and the signals that move the algorithm toward higher-quality outcomes.
Live demo: A Make scenario built live: connecting CRM lead stages to Facebook Conversions API for CRM.
Sneak peek: We will show you how to trigger Make scenarios directly from Meta Events Manager. No tab switching, no extra setup. Prebuilt and fully editable in Make.
And one more reason to join: the Facebook Conversions API for CRM app is FREE to use in Make until February 2028; any credits it consumes in your scenarios won't be billed. Make's terms apply.
Register now and turn your CRM data into your strongest asset for Meta ad performance.