Leveraging Facebook Lead Ads Data to Maximize Campaign Performance with Make
2 years ago
We’ve assembled three pros from Make and Meta to discuss leveraging Facebook Lead Ads data to maximize campaign performance.
Marketing professionals and agencies, you won’t want to miss this one-hour session that will provide you with the tools and know-how to streamline your Facebook Lead Ads workflows for stellar campaign results.
Our experts will start with the basics, covering:
how to save incoming Facebook leads in a CRM (taking google spreadsheets as an example)
the differences between Facebook Conversions API and Facebook Conversion leads
feeding enriched customer data from your CRM (using spreadsheet as an example) back to customer lists audiences
and more.
Speakers
Omer Bacharach, Ecosystem Development Manager at Meta
Omer is in charge of developing Meta’s data signals partners across EMEA.
Ina Adamczyk, Strategic Partnership Manager at Make
Ina is responsible for building and growing partnership with key technology partners of Make.
Daniel Zrust, Solutions Architect at Make
Daniel is responsible for educating users about how to get the most value out of Make.