Beyond the Form Fill: Advanced Meta Lead-Gen Signal Strategies with Make
October 6th, 2026, 3:00 pm GMT
About this webinar
Join Make and TripleTen for an advanced masterclass on moving beyond basic Conversions API setup. Learn how to use Make to evaluate, score, and pass only high-intent conversion signals back to Meta, so the algorithm bids higher for prospects who actually buy.
In this webinar, you will learn:
Meta lead forms vs website forms: Implications for bidding optimization
Value-based bidding in practice: How mapping dynamic deal sizes and lead scores drives higher-intent conversions.
Advanced signal engineering: Key practices for event deduplication and boosting Event Match Quality in Meta Events Manager.
Live build: A step-by-step demonstration of mapping custom CRM values to Meta Conversions API for CRM using Make.
Customer success story: Discover how TripleTen used Make to connect HubSpot to Meta Conversions API for CRM, processing 300k+ downstream CRM events per month to optimize Meta bidding around AI-qualified leads.
Special promotion: The Facebook Conversions API for CRM app is fully free to use on Make through February 28, 2028, zero billed credits consumed by Facebook Conversions API for CRM app in the scenario.
Register now to turn your CRM revenue data into Meta bidding power!
Speakers
Daniel Zrůst
Max Epifanov
