Connect Anthropic Claude and HubSpot CRM integrations
Transform Anthropic Claude's AI-powered insights into instant HubSpot CRM actions through Make's automation platform. Automatically enrich contacts, update deals, and qualify leads as Claude analyzes your customer data—eliminating manual data entry while keeping your CRM intelligent, organized, and always up-to-date
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Build your Anthropic Claude and HubSpot CRM integrations.
Connect HubSpot CRM as a trigger and Anthropic Claude as an action through Make's automation platform. When HubSpot CRM generates intelligent insights, analyses, or responses, these outputs automatically trigger actions in Anthropic Claude. The integration enables you to enrich Anthropic Claude contacts with AI-generated insights, update deal stages based on Claude's analysis of customer communications, automate data entry with AI-processed information, and add personalized content or lead qualification results directly into your CRM records. By using HubSpot CRM as the trigger that initiates workflows and Anthropic Claude as the action that receives and applies the AI-generated data, you can automatically maintain organized, up-to-date customer records without manual intervention
Adds contact records that have already been created in the system to a contact list. This module will be deprecated on September 30th 2025.
Adds records to selected list.
Adds a contact to a specific workflow.
Creates a call with the given properties and returns a copy of the object, including the ID.
Creates a completion based on the given prompt.
Creates a communication with the given properties and returns a copy of the object, including the ID.
Creates a company with the given properties and returns a copy of the object, including the ID.
Creates a contact with the given properties and returns a copy of the object, including the ID.
Creates a custom object with the given properties and returns a copy of the object, including the ID.
Popular Anthropic Claude and HubSpot CRM workflows.
Looking to get more out of Anthropic Claude and HubSpot CRM? With Make you can visually integrate Anthropic Claude and HubSpot CRM into any workflow to save time and resources — no coding required. Try any of these templates in just a few clicks.
How to setup Anthropic Claude and HubSpot CRM in 5 easy steps
Get your API key from your application
Log into the application you want to connect (like Anthropic Claude or HubSpot CRM) and navigate to your account settings or console. Look for the API key section, which acts as a secure password that allows Make to access your account. Copy this key immediately and save it in a secure location like a password manager, as many platforms only show it once for security reasons.
Open Make and start building your automation
Log into your Make account and go to your scenario, which is Make's name for an automation workflow. Add a module for the application you want to connect, such as Anthropic Claude or HubSpot CRM. When you add the module, it will prompt you to create a connection before you can proceed with building your automation.
Create a new connection in Make
Click the button to create a new connection when prompted by the module you just added. This will open a form where you'll enter the credentials from your application. You can optionally give your connection a descriptive name like 'My Anthropic Claude Account' to help you identify it later, especially if you manage multiple connections.
Enter your API key to link the apps
Paste the API key you copied earlier into the designated field in the connection form. Make sure you paste the entire key without adding any extra spaces or characters. This key is what allows Make to securely communicate with your application and access the data needed for your automation.
Save your connection and start automating
Click the Save button to establish the connection between Make and your chosen application. You may need to confirm access permissions or authenticate your account one more time. Once completed, your connection is active and ready to use, allowing you to build powerful automations that work with your applications.
Transform your CRM with AI-powered automation
Connect Anthropic Claude and HubSpot CRM to access intelligent data enrichment, personalized communications, and automated customer support with advanced AI capabilities at scale.
Automatically enrich HubSpot contact and company records with AI-generated insights from Claude analyzing large volumes of data with 100K+ token capacity.
Generate customized email sequences and messaging in HubSpot using Claude's AI to match your brand voice and customer context at scale.
Use Claude's advanced reasoning to automatically analyze lead information in HubSpot and provide intelligent qualification recommendations based on complex multi-step criteria.
Automatically summarize deal histories, extract key insights from notes and communications, and generate next-best-action recommendations within HubSpot workflows.
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