Connect Perplexity AI and Google Analytics 4 integrations
Transform Perplexity AI insights into actionable analytics by automatically sending AI-generated searches and content directly to Google Analytics 4 through Make's visual workflow builder. Connect these powerful tools in minutes and turn every AI query into trackable data, enabling smarter decisions through automation that bridges artificial intelligence with comprehensive analytics reporting.
Creates a chat completions with the chosen model.
Performs an arbitrary authorized API call.
Creates an event with user interaction data.
Performs an arbitrary authorized API call.
Returns a customized pivot report of your Google Analytics event data. Works on GA4 version only.
Returns a customized pivot report of your Google Analytics event data. Works on GA4 version only.
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Build your Perplexity AI and Google Analytics 4 integrations.
Connect Google Analytics 4 as a trigger and Perplexity AI as an action through Make's integration platform. When Google Analytics 4 generates insights or completes search queries, it triggers automated workflows that send this data directly to Perplexity AI as an action. Configure Google Analytics 4 triggers to activate when AI-generated content or research queries are produced, then automatically transform this information into tracking events and analytics data within Perplexity AI. The visual workflow builder allows you to set up these trigger-action relationships, where Google Analytics 4's outputs initiate automated data transfers that Perplexity AI receives and processes for tracking, reporting, and analysis purposes.
Creates a chat completions with the chosen model.
Creates an event with user interaction data.
Returns a customized pivot report of your Google Analytics event data. Works on GA4 version only.
Returns a customized pivot report of your Google Analytics event data. Works on GA4 version only.
Returns the ranked search results from Perplexity's continously refreshed index.
Performs an arbitrary authorized API call.
Performs an arbitrary authorized API call.
Popular Perplexity AI and Google Analytics 4 workflows.
Looking to get more out of Perplexity AI and Google Analytics 4? With Make you can visually integrate Perplexity AI and Google Analytics 4 into any workflow to save time and resources — no coding required. Try any of these templates in just a few clicks.
How to setup Perplexity AI and Google Analytics 4 in 5 easy steps
Get your Google Analytics Property ID
Sign into your Google Analytics 4 account and go to the Admin section in the left sidebar. Click on 'Property' then 'Property details' to find your Property ID in the upper-right corner. Copy this number as you'll need it to connect Make to your Google Analytics account.
Connect Google Analytics to Make
In your Make scenario, add a Google Analytics 4 module and click 'Create a connection'. Paste the Property ID you copied earlier into the appropriate field. Click 'Save' and follow any prompts to authenticate your Google account and grant Make permission to access your analytics data.
Find your Perplexity AI API key
Log into Perplexity AI and click the Settings icon next to your username. Navigate to the 'API' section in the left sidebar, then go to the 'API Keys' tab. Click '+ Create Key' to generate a new API key and copy it immediately for safekeeping.
Connect Perplexity AI to Make
Add a Perplexity AI module to your Make scenario and click 'Create a connection'. Paste the API key you copied from Perplexity into the 'API Key' field. Click 'Save' to complete the connection setup.
Start using your connected apps
Once both connections are saved, your Google Analytics 4 and Perplexity AI apps are ready to work together in Make. You can now build automation workflows that use data from Google Analytics or use Perplexity AI's capabilities within your scenarios.
Powerful analytics and AI insights through automation
Discover how integrating Perplexity AI and Google Analytics 4 transforms raw data into actionable insights, automating content strategy, competitor research, and audience understanding for better business decisions.
Automatically analyze Google Analytics 4 traffic patterns and user behavior data using Perplexity AI to generate intelligent content recommendations and optimization strategies.
Trigger Perplexity AI queries based on Google Analytics 4 metrics to automatically research competitor trends, industry insights, and actionable recommendations for improving website performance.
Combine Google Analytics 4 audience data with Perplexity AI's knowledge discovery to uncover deeper insights about user intent, preferences, and emerging topics relevant to your visitors.
Use Google Analytics 4 search queries and popular content metrics to automatically prompt Perplexity AI for related trending topics and knowledge that can inform your content calendar.
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