Route feature requests to owners
Analyze each incoming feature request, assign its category with predefined criteria, log it in your feature request tracking, and notify the owning team so customer feedback management never loses a follow up.

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When a new feature request is submitted through [feedback form tool, e.g. Typeform, Google Forms], the automation uses AI to read its content, assign a product area and request type using predefined criteria, and identify the owning product team. It then logs the request in [feature request tracker, e.g. Jira, Productboard, Airtable] with its category and owner, and posts a summary with a link to the record in that team's channel in [team chat platform, e.g. Slack, Microsoft Teams].
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Problem
Teams receive a steady flow of feature requests across channels, but triage is manual and inconsistent. Product managers read each request and forward it to a team by hand. Items are misrouted, priorities get unclear, and follow ups slip through.
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Solution
When a new feature request is submitted through the feedback form, the automation uses AI to read its content, assign a product area and request type using predefined criteria, and identify the owning product team. It then logs the request in the feature request tracker with its category and owner, and posts a summary with a link to the record in that team's chat channel.
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Impact
Every feature request lands with the team that owns it and a clear next step, so customer feedback shapes the roadmap instead of getting lost.
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Benefits
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Fewer misrouted requests
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Faster request triage
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Reduced triage workload
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Fewer forgotten follow ups
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Who is this for?
Success stories
Adapt at speed with visual-first automation and AI
Make drives efficiencies, solves problems, and speeds innovation by breaking down silos across your business.
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