Connect Perplexity AI and Salesforce integrations

Transform your Salesforce CRM into an intelligence powerhouse by automatically channeling AI-driven insights from Perplexity AI through Make's automation platform. Empower your sales team with real-time market intelligence, enriched customer profiles, and competitive research—all flowing directly into your CRM without lifting a finger.

Action
Select an action...
Perplexity AI

Creates a chat completions with the chosen model.

Perplexity AI

Performs an arbitrary authorized API call.

Perplexity AI
Salesforce
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Action
Select an action...
Salesforce

Completes or aborts a job.

Salesforce

Creates a new bulk data job.

Salesforce

Creates a new record in an object.

Salesforce

Deletes a record.

Salesforce

Downloads an attachment or a document.

Salesforce

Gets a specified record in an object.

Salesforce

Performs an arbitrary authorized API call.

Salesforce

Performs an arbitrary authorized API call, with a personalized base URL.

Salesforce

Posts a message to a chatter feed.

Salesforce

Updates an existing record in an object.

Salesforce

Upserts a record.

Salesforce

Retrieves all bulk data jobs in the organization.

Salesforce

Lists or searches for records in an object using filter or SOQL query.

Salesforce

Searches for records in an object using SOSL query.

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Build your Perplexity AI and Salesforce integrations.

Connect Salesforce and Perplexity AI through Make's intuitive automation platform to harness AI-driven insights and enterprise CRM capabilities. With Make, you can build automated workflows where Salesforce acts as a trigger to initiate actions in Perplexity AI, such as automatically creating or updating Perplexity AI records when Salesforce generates new insights, enriching customer profiles in Perplexity AI with AI-generated intelligence, or adding competitive intelligence to your CRM whenever Salesforce completes a research query. This integration enables you to automatically push AI-generated market intelligence, customer insights, and research findings directly into Perplexity AI, ensuring your CRM environment stays updated without manual data entry and empowering your sales team with automated, intelligence-driven workflow efficiency.

Salesforce
Complete/Abort a Job

Completes or aborts a job.

Action
Salesforce
Create a Job

Creates a new bulk data job.

Action
Salesforce
Create a Record

Creates a new record in an object.

Action
Perplexity AI
Create a chat completion

Creates a chat completions with the chosen model.

Action
Salesforce
Delete a Record

Deletes a record.

Action
Salesforce
Download an Attachment/Document

Downloads an attachment or a document.

Action
Salesforce
Get a Record

Gets a specified record in an object.

Action
Salesforce
List Jobs

Retrieves all bulk data jobs in the organization.

Search
Perplexity AI
List search results

Returns the ranked search results from Perplexity's continously refreshed index.

Search

Popular Perplexity AI and Salesforce workflows.

Looking to get more out of Perplexity AI and Salesforce? With Make you can visually integrate Perplexity AI and Salesforce into any workflow to save time and resources — no coding required. Try any of these templates in just a few clicks.

How to setup Perplexity AI and Salesforce in 5 easy steps

  • 1

    Get your Perplexity AI API key

    Sign into your Perplexity AI account and click the Settings icon next to your username. Navigate to the API section in the left sidebar, create a new API group by filling in the required information, then go to the API Keys tab and click Create Key. Copy this key immediately and store it safely, as you'll need it to connect Perplexity AI with Make.

  • 2

    Connect Perplexity AI to Make

    Log into your Make account and open or create an automation scenario. Add a Perplexity AI module to your scenario and click the Create a connection button. In the connection setup window, paste your API key into the API Key field and optionally give your connection a memorable name to help you identify it later. Click Save to complete the connection.

  • 3

    Add a Salesforce module in Make

    Return to your Make account and add a Salesforce module to your automation scenario. When prompted, click the Create a connection button to start linking Salesforce with Make. You'll see different connection options available—select the standard Salesforce option, which works for most users and provides the access you need to automate your tasks.

  • 4

    Set up your Salesforce connection

    In the connection setup window, you can optionally enter a name for your connection to help organize it if you plan to use multiple connections. If you're using a Salesforce Sandbox environment for testing, make sure to select that option before proceeding. Once you've configured these settings, click Save to move forward with the connection process.

  • 5

    Authorize Make to access Salesforce

    After clicking Save, you'll be prompted to authenticate your Salesforce account and grant Make permission to access it. Follow the on-screen instructions to complete the authorization process. Once finished, your connection is ready to use, and you can start building automations that work with both Perplexity AI and Salesforce to optimize your workflows.

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    Transform your Salesforce CRM with AI-powered intelligence from Perplexity AI

    Integrate Perplexity AI with Salesforce to automatically enrich customer data, qualify leads, and generate sales intelligence. Use AI-powered research to improve CRM records and optimize workflows.

    Enrich Salesforce records with AI-powered research

    Automatically improve customer and prospect records with relevant market intelligence and insights from Perplexity AI's knowledge base.

    Automate intelligent lead qualification

    Use Perplexity AI to research and validate leads in Salesforce, automatically updating lead scores based on discovered company information.

    Generate AI-powered sales intelligence

    Trigger automatic research queries through Perplexity AI when new opportunities are created in Salesforce to gather competitive insights and talking points.

    Optimize customer support with knowledge discovery

    Automatically search Perplexity AI for technical solutions and product information when support cases are logged in Salesforce.

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