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May 7, 2025 | 5 minutes

How Make helps ChargeGuru cut project delivery time from months to days

ChargeGuru uses Make to turn complex PDFs into Salesforce data, reduced project delivery failures, triple partnerships, and slash development time from weeks to 15 minutes with no-code automation.

Charge Guru Laurent Salomon
  • Industry: Consumer Services

  • Use case: Project management, internal operations

  • Country: France

  • Company size: 201-500 employees

ChargeGuru is a mid-market company founded in 2018. It provides electric vehicle (EV) charging solutions for individuals, businesses, and residential buildings across the whole of Europe, handling installation, maintenance, and smart charging services.

Before turning to Make, the company was facing several operational hurdles. The main hurdle was transferring data from PDF documents to Salesforce. ChargeGuru's tech team created a Make scenario that can now extract complex information and log it in their CRM software.

Laurent Salomon, Head of Engineering at ChargeGuru, explains how Make helped them connect their systems, as well as improve project management and implement a hybrid engineering structure, combining conventional development with no-code.

Make provided us with a practical solution to complex issues. Ever since we first used it, we have made it a structural part of our architecture around Salesforce and other SaaS tools and services.

The challenges

With a growing need to deliver projects faster while managing increasingly complex operations, ChargeGuru's engineering team was struggling with:

Systems integration: Before Make, the ChargeGuru team struggled with connecting external PDF documents with their Salesforce account to extract complex data and log it automatically.

Agility and efficiency: The company needed a solution that would help their tech teams to be faster and more resourceful, combining their engineering skills with the flexibility of no-code automation. They wanted to gather data on their ongoing project quickly, so they could make good decisions and shift focus where needed.

The solutions

ChargeGuru created a powerful Make scenario with 40+ modules to automatically extract and log structured data from complex PDFs directly into Salesforce. Built in just 30 minutes by Salomon and a senior developer, this scenario not only saved hours of manual work but also paved the way for a more agile automation strategy.

ChargeGuru then embedded Make into their wider tech infrastructure, using it alongside traditional development tools. Developers can now combine software engineering with no-code solutions and use Make as a visual programming language. This automation saves time and allows the team to quickly access data for more vigilant project management.

With Make, we raised our developers to a new level—merging code and no-code to build faster, smarter, and more flexibly.

The results

Thanks to Make, ChargeGuru’s product and tech teams now

  • Tripled the number of their partnerships

  • Handle custom development in 15 minutes instead of 1+ week

  • Deliver projects in days instead of months

  • Use automation to make informed business decisions

  • Have significantly lowered Fail to Deliver (FTD) rates

  • Built a hybrid engineering model, blending conventional coding with no-code automation

Why are ChargeGuru and Make the perfect match? 

Make lets ChargeGuru move faster and smarter. It empowers both technical and non-technical teams to experiment, automate, and iterate at speed, without sacrificing quality.

For ChargeGuru, Make is not just a tool, it’s a structural part of their architecture and decision-making process. By 2025, they plan to spread Make across all teams, deepen AI integration, and remove any lingering hesitation around no-code within development.

"We transformed the way we work with our product and tech teams. Make gives us the speed, flexibility, and freedom to focus on what matters most."

Ready to automate your operations like ChargeGuru? Get started with Make today.

naty mrazova author

Natalia Mrazova

Naty is a Content Producer passionate about combining storytelling with a deep interest in technology. Majoring in Journalism in 2018, she transitioned from reporter to PR Specialist and finally, a B2B Content Marketer.

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