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Google Analytics 4

With Google Analytics 4 modules in Make, you can generate reports and pivot reports, create events, and make API calls.

To get started with Google Analytics 4, you must have a Google Analytics account (you can create one at and a Universal Analytics property already created.

Refer to the Google Analytics 4 API documentation for the list of available endpoints.


Make's use and transfer of information received from Google APIs to any other app will adhere to Google API Services User Data Policy.

Connect Google Analytics 4 to Make

To connect Google Analytics 4 to Make, you must first obtain your Property ID.

  1. Log in to your Google Analytics account.

  2. Click the Admin gear at the bottom of the left sidebar.

  3. Select the correct property and click Property Settings.

  4. Click the Copy property ID icon in the top right corner. You will use this to establish the connection in Make.

  5. Log in to Make and add a Google Analytics 4 module to a scenario.

  6. Click Add next to the Connection field.

  7. Optional: In the Connection name field, enter a name for the connection.

  8. Paste the Property ID that you copied in step 4.

  9. Optional: Click Show advanced settings and enter your Client ID and Client Secret values. To create these values, see the Create App ID and Secret for Google Analytics 4 section.

    Note: Scopes is an optional field that can be used when connecting the Make an API Call module. Refer to the Google Analytics API documentation for the specific endpoint requirements.

  10. Click Save,

  11. Click Allow in the consent prompt that appears to allow Make to work with your Google Analytics data.

You have successfully established the connection. You can now edit your scenario and add more Google Analytics 4 modules. If your connection requires reauthorization at any point, follow the connection renewal steps here.


Some ad blocking browser plugins may block the Google Analytics 4 app based on the Analytics keyword in the app. It is recommended to disable the plugins if you encounter such an error.

Create App ID and Secret for Google Analytics 4

You can create your own application and connect it to Make using the App ID and Secret values from the application.

  1. Go to your Google API Console.

  2. Click Credentials in the sidebar > CREATE CREDENTIALS > OAuth client ID.



    If you have not already configured the consent screen, you will first be prompted to do so. Refer to the Configure the OAuth Consent Screen API Documentation for further information.

  3. Select Web application in Application type.

  4. Give your client a Name that will allow you to identify the client in the console.

  5. Click ADD URI in the Authorized redirect URIs section and add the following URI redirect:

  6. Click CREATE, copy your Client ID and Client secret, and save them in a safe place.

You now have the client credentials to connect to Make.

Build Google Analytics Scenarios

After connecting the app, you can perform the following actions:

  • Generate a Report

    Returns a customized pivot report of your Google Analytics event data. Works on Google Analytics 4 version only.

  • Generate a Pivot Report (Advanced)

    Returns a customized pivot report of your Google Analytics event data. Works on Google Analytics 4 version only.

  • Make an API Call

    Performs an arbitrary authorized API call.

  • Create an Event

    Creates an event with user interaction data.