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  • Make Help center
  • About Make
    • Make: what's new and what's changed
      • Overview
      • New architecture
      • Organization
      • Teams
      • Scenarios
      • Webhooks
      • Admin
      • Time savers
    • Upgrading to Make
      • Overview of the upgrade
      • Upgrading user accounts to Make
      • Using the Upgrade hub
      • Migrating your data to Make
      • Updating your license and billing information
      • Changing Integromat IP addresses to Make IP addresses
    • FAQs
      • Launch related FAQs
      • Upgrade related FAQ
      • FAQs from Integromat Customers
      • Usage allowance FAQ
      • Affiliate program upgrade FAQ
    • Release notes
      • April 2022
  • General
    • Pricing parameters
      • Features list
      • Usage allowance
      • Legacy plan
      • List of terms
    • Affiliate program
      • Introduction
      • Registering for the Make Affiliate program
      • Upgrading to Make
      • What changes with Make?
      • What happens when someone registers using an affiliate link?
      • Viewing affiliate statistics and commissions
      • Getting Payments
      • Opting out of the affiliate program
    • Changing your subscription (upgrading, downgrading, or canceling)
      • Upgrading your subscription
      • Downgrading your subscription
      • Canceling your subscription
      • Extra operations
      • Monthly and annual subscription
      • Coupons
    • Changing card details, billing address, and viewing invoices
      • Changing card details
      • Changing billing address
      • Invoices
      • What to do when your card payment fails
    • How Make works
    • How to change your email address
    • Make comparison to other similar services
      • Basic possibilities
      • Scenarios
      • Scheduling a scenario
    • How to delete an account
    • Deleting user data from Make
      • Scenarios
      • Connections
      • Webhooks
      • Keys
      • Devices
      • Data stores
      • User profile
  • Access management
    • Organizations
      • Creating organizations
      • Adding users to organizations
      • Organization roles
      • Switching organizations
    • Teams
      • Teams and organizations
      • Creating teams
      • Managing teams
    • Single Sign-on
      • Enabling single sign-on using OAuth 2.0 and SAML2
      • Example: Setting up single sign-on with MS Azure Active Directory
      • Logging in using SSO
  • Connections
    • Allowing connections to and from Make IP addresses
    • Connecting Make to any web service
    • Keys
    • Connecting to services
      • Create a connection
      • Access rights
      • Managing connections
      • Renewing a connection
    • Connecting Make to any web service that uses API tokens authorization
      • Creating a new application and obtaining the API token
      • Setting up the HTTP module
    • Connecting Make to Google services using a custom OAuth client
      • Common Problems
    • Connecting to Google Services With New Security Measures
      • FAQ
    • Connecting YouTube to Make via Google OAuth Client
      • Creating a Google OAuth 2.0 Client
    • Receiving a webhook from a web service
      • Adding the instant trigger (webhook) to your scenario
      • Creating the webhook in a web service
  • Scenarios
    • Creating a scenario
      • Setting up your scenario
      • Example: Sharing Links Using RSS to Slack
    • Scenario editor
      • 1 - Module
      • 2 - Schedule settings
      • 3 - Setting up a route
      • 4 - Adding/removing a module
      • 5 - Run once
      • 6 - Number of operations
      • 7 - Log
      • 8 - Scheduling
      • 9 - Exit editing
      • 10 - Scenario name
      • Scenario toolbar
    • Scenario templates
      • What is a template?
      • Benefits of templates
      • Who can create templates?
      • Using templates
      • Creating templates
      • Sharing templates
    • Scenario detail
    • Scenario settings
      • 1 - Sequential processing
      • 2 - Data is confidential
      • 3 - Allow storing of incomplete executions
      • 4 - Enable data loss
      • 5 - Auto commit
      • 6 - Commit trigger last
      • 7 - Max number of cycles
      • 8 - Number of consecutive errors
    • Scheduling a scenario
      • Schedule setting panel
    • Active and inactive scenarios
      • Why activate? Why inactivate?
      • How to activate
    • Make DevTool
      • Inspect and Tweak your Scenarios in Make at a Single Glance!
    • Cycles
    • Incomplete executions
      • Resolving incomplete executions
      • Options related to incomplete executions
      • Errors resulting into incomplete executions
    • Filtering
      • Adding a filter
      • Operators
      • Copying a filter
    • Counting the number of operations
      • How to count the number of operations
    • How to restore a previous scenario version
    • Scenario execution, cycles, and phases
      • Initialization
      • Cycles
      • Operation
      • Commit
      • Rollback
      • Finalization
      • ACID modules
      • Examples
    • Scenario execution flow
      • Example: Connecting Facebook to Dropbox
      • Information about processed bundles
      • Error occurred while executing a scenario
    • Scenario execution history
      • Scenario detail
    • How to prevent Google Sheets from changing numbers into dates
    • Keyboard shortcuts
  • Modules
    • App lifecycle
    • Types of modules
      • Actions
      • Searches
      • Triggers
      • Aggregators
      • Iterators
    • Module settings
      • Module settings panel
      • Mapping an item
      • Connection settings
      • Obligatory and optional parameters
      • Advanced settings
      • Map button
      • Types of parameters
    • Selecting the first bundle
      • Displaying the panel
      • Setting options
    • Aggregator
      • Example
    • Iterator
      • Setting up an iterator
      • Learn when to use an Iterator in your scenarios
    • Router
      • Template
      • Adding a router to a scenario
      • Filters
      • The fallback route
    • Converger
      • Solution
    • How to get Text Parser to produce an output value
    • Replacing Legacy Modules with New Modules
    • Replacing Google Sheets legacy Modules with New Modules
    • Upgrading Gmail and Email App Versions Using Make DevTool
  • Mapping
    • Mapping
      • What is mapping?
      • What is an item?
      • Mapping an Item
      • Collections and arrays
      • Mapping arrays
      • Troubleshooting
    • Item data types
      • Text
      • Number
      • Boolean (Yes/No)
      • Date
      • Time
      • Buffer (binary data)
      • Collection
      • Array
      • Validation
    • Type coercion
      • When array is expected:
      • When Boolean is expected:
      • When Buffer is expected:
      • When Collection is expected:
      • When Date is expected:
      • When Number is expected:
      • When Text is expected:
      • When Time is expected:
    • Examples of date format:
    • Working with files
      • How to map a file
      • Maximum file size
  • Tools
    • HTTP
      • Getting Started with HTTP
      • Generating JSON Web Tokens (JWT)
    • XML
      • Getting started with XML
      • Parsing XML
      • Creating XML
      • Troubleshooting
    • Data store
      • Getting started with data stores
      • Creating a data store in Make
      • Setting up the data structure
      • Actions
      • Managing records in data stores
      • Troubleshooting
    • Data structures
      • Data structure generator
    • JSON
      • Parse JSON
      • Transforming data records to JSON
      • Simulating module output using Parse JSON
      • Troubleshooting
    • Image
      • Getting started with Image
      • Possible problems
    • Email
      • Prerequisites
      • Connecting Email to Make
      • Triggers
      • Actions
      • Iterators
    • Flow control
      • Repeater
      • Iterator
      • Array aggregator
    • Text Parser
      • Getting Started with Text Parser
      • Data Scraping
    • Webhooks
      • Creating app-specific webhooks
      • Creating custom webhooks
      • Scheduling webhooks processing
      • How Make processes webhooks
      • Webhook settings
      • Error Handling
      • Supported incoming data formats
      • Webhook headers
      • Responding to webhooks
      • HTML Response example
      • Redirect example
      • Custom mailhook
      • Troubleshooting
    • Tools
      • Getting started with Tools
      • Triggers
      • Increment function
      • Sleep
      • Set Variable
      • Set Multiple Variables
      • Get Variable
      • Get Multiple Variables
      • Aggregators
      • Transformers
  • Functions
    • Using functions
      • Inserting functions into fields
      • Example: shortening a tweet
      • Exploiting Google Sheets functions
    • General functions
      • Variables
      • Functions
    • String functions
      • ascii (text; [remove diacritics])
      • base64 (text)
      • capitalize (text)
      • contains (text; search string)
      • decodeURL (text)
      • encodeURL (text)
      • escapeHTML (text)
      • indexOf (string; value; [start])
      • length (text or buffer)
      • lower (text)
      • md5 (text)
      • replace (text; search string; replacement string)
      • sha1 (text; [encoding]; [key])
      • sha256 (text; [encoding]; [key]; [key encoding])
      • sha512 (text; [output encoding]; [key]; [key encoding])
      • split (text; separator)
      • startcase (text)
      • stripHTML (text)
      • substring (text; start; end)
      • toBinary (value)
      • toString (value)
      • trim (text)
      • upper (text)
    • Array functions
      • add (array; value1; value2; ...)
      • contains (array; value)
      • distinct (array; [key])
      • flatten (array)
      • join (array; separator)
      • keys (object)
      • length (array)
      • map (complex array; key;[key for filtering];[possible values for filtering separated by a comma])
      • merge (array1; array2; ...)
      • remove (array; value1; value2; ...)
      • reverse (array)
      • slice (array; start; [end])
      • sort (array; [order]; [key])
    • Certificates and keys
      • Direct inserting
      • Extracting from the file
    • Date & time functions
      • formatDate (date; format; [timezone])
      • parseDate (text; format; [timezone])
      • addDays (date; number)
      • addHours (date; number)
      • addMinutes (date; number)
      • addMonths (date; number)
      • addSeconds (date; number)
      • addYears (date; years)
      • setSecond (date; number)
      • setMinute (date; number)
      • setHour (date; number)
      • setDay (date; number/name of the day in english)
      • setDate (date; number)
      • setMonth (date; number/name of the month in English)
      • setYear (date; number)
      • Examples
    • Tokens for date/time parsing
      • Year, month, and day tokens
      • Week year, week, and weekday tokens
      • Hour, minute, second, millisecond, and offset tokens
    • Math variables
      • random
      • Examples
    • Math functions
      • average ([array of values]) average(value1; [value2], ...)
      • ceil (number)
      • floor (number)
      • formatNumber (number; decimalPOINTS; [decimalSeparator]; [thousandsSeparator])
      • max ([array of values]), max(value1;value2; ...)
      • min ([array of values]), min(value1;value2; ...)
      • parseNumber (number; decimal separator)
      • round (number)
      • sum ([array of values]), sum(value1;value2; ...)
    • Tokens for date/time formatting
      • Year, month, and day tokens
      • Week year, week, and weekday tokens
      • Hour, minute, second, millisecond, and offset tokens
  • Errors
    • Introduction to Error Handling
    • Retry
      • Using the Break directive
      • Using the Repeater module
      • Drawbacks:
    • Throw
      • Alternate solution
    • Error processing
      • Error types
    • Advanced error handling
      • Filtering
      • Nesting
    • Directives for error handling
      • Break
      • Additional Resources
  • Devices
    • Adding the Device Using a QR Code
    • Adding the Device by Logging in to Make App on Your Device Using Email and Password
  • Apps
    • Built-in apps
      • Archive
      • Currency
      • COVID-19
      • XMP
      • Phone number
      • Barcodes
      • Encryptor
    • Business Intelligence
      • BigQuery
      • BizMachine
      • ChartMogul
      • CommCare
      • Cyfe
      • Databox
      • Geckoboard
      • Google Analytics
      • Google Cloud Vision
      • Google Data Studio
      • Microsoft Power BI
      • Mixpanel
      • MonkeyLearn
      • Plotly
      • QuickCapture
      • Robolytix
      • Segment
      • SegMetrics
      • Userflow
    • Business Operations and ERPs
      • Beds24
      • Bitrix24
      • Coupa
      • Infor M3
      • Order Desk
      • Printify
      • SAP S/4HANA
      • Workday
    • Commerce
      • Bank of America
      • BaseLinker
      • Beaconstac
      • Big Cartel
      • Binance
      • Braintree
      • California Bank & Trust
      • Chargebee
      • ChargeOver
      • Chase
      • Citibank
      • Clover POS
      • Colligso WalletIn
      • Corsizio
      • CS-Cart
      • E-conomic
      • eBay
      • Etsy
      • Expensify
      • Fakturoid
      • FAPI
      • Fio Banka
      • FreshBooks
      • GetMyInvoices
      • Gigrove
      • Global Payments WebPay
      • Google My Business
      • Google Shopping
      • iDoklad
      • Invoice Ninja
      • KashFlow
      • Lexoffice
      • Loyverse
      • Magento 2
      • Mallabe Websites
      • Memberstack
      • Moneybird
      • Neto
      • Omise
      • Omnisend
      • Paymo
      • PayPal
      • Plug&Paid
      • PowerOffice
      • PrestaShop
      • Printavo
      • QuickBooks
      • Quotient
      • Recurly
      • RepairShopr
      • Revolut Business v3
      • Ronin
      • SendOwl
      • ShipStation
      • Shopify
      • Splitwise
      • Square
      • Stripe
      • Syncro
      • TradeGecko
      • UnionBank
      • Veriphone
      • Vyfakturuj.cz
      • Wave
      • WooCommerce
      • Xero
      • YNAB
      • Zoho Books
      • Zoho Invoice
    • Communication
      • Aircall
      • allmysms
      • Amazon SES
      • Android
      • Apple iOS
      • Botsify
      • BotStar
      • BulkGate
      • Burst SMS
      • CallRail
      • ChatBot
      • Chatforma
      • Chatfuel
      • Chatwork
      • Cisco Webex
      • Clickatell
      • ClickSend SMS
      • CloudTalk
      • Colligso TextIn
      • Crisp
      • D7SMS
      • Dialpad
      • Discord
      • Discord (legacy)
      • Drift
      • Email (legacy)
      • Facebook Messenger
      • FireText
      • Freshchat
      • GatewayAPI
      • GetResponse
      • Gmail
      • Google Chat
      • Google Meet
      • GoToMeeting
      • GoTo Webinar
      • Happyfox Chat
      • Infobip
      • Intercom
      • IQDial
      • JIRA Cloud Platform
      • JivoChat
      • JustCall
      • Kaleyra
      • Kickbox
      • Landbot
      • LINE
      • LiveChat
      • mailparser.io
      • ManyChat
      • Mattermost
      • MessageBird
      • Microsoft 365 Email
      • Microsoft Teams
      • Mitto SMS
      • Mocean
      • Myphoner
      • Numverify
      • Olark
      • OneSignal
      • Phaxio
      • Phoneburner
      • Plivo
      • Pushcut
      • PushEngage
      • Pushover
      • Pushwoosh
      • RingCentral
      • rocket.chat
      • Ryver
      • SendMe
      • SignalWire
      • Skype
      • Slack
      • Slybroadcast
      • sms77.io
      • SMS Alert
      • SMSC
      • StackExchange
      • Tars
      • Tawk.to
      • Techulus Push
      • Telegram Bot
      • TextIt
      • Textline
      • Textlocal
      • TextMagic
      • TikTok
      • Toky
      • Twilio
      • Twist
      • Webex Meetings
      • Yodel.io
      • Zoho Mail
      • Zoom [v2]
    • CRM and Sales tools
      • 1CRM
      • Agile CRM
      • amoCRM
      • Cliengo
      • Close CRM
      • Cloze
      • CompanyHub
      • Copper
      • Daylite
      • Deskera
      • Dux-Soup
      • EngageBay
      • EspoCRM
      • Flexie CRM
      • Follow Up Boss
      • Freshworks CRM
      • GetProspect
      • Google Contacts
      • HubSpot CRM
      • Hunter
      • Infusionsoft
      • Leady
      • Lemlist
      • LionDesk
      • Magentrix
      • Microsoft 365 People
      • NeverBounce
      • Nimble
      • noCRM.io
      • Odoo
      • Ontraport
      • PHP Point of Sale
      • Pipedrive CRM
      • Pipedrive Resellers Portal
      • RAYNET CRM
      • Redtail CRM
      • Salesflare
      • Salesforce
      • Salesmachine
      • Salesmate
      • Sellsy
      • Service Provider Pro
      • Snov.io
      • Streak
      • SugarCRM 7/8
      • Teamleader
      • TeamWave
      • Ticket Tailor
      • Vtiger CRM
      • Wealthbox
      • Wild Apricot
      • Zendesk Sunshine
      • Zoho CRM (legacy)
      • Zoho CRM
      • Zoho Inventory
      • Zoho People
    • Customer Support
      • Canny
      • Channels
      • Delighted
      • Feedier
      • Freshdesk
      • Freshservice
      • HappyFox Help Desk
      • Help Scout
      • JIRA Service Desk
      • Jitbit
      • KiyOh
      • LiveAgent
      • Qualtrics
      • Retently
      • Satismeter
      • ServiceNow
      • Simplesat
      • Sonar
      • Survicate
      • Userback
      • Wix Answers
      • Zammad
      • Zendesk
      • Zendesk Guide
      • Zoho Desk
      • atSpoke
    • Database
      • Airtable
      • Amazon Redshift
      • BringData.co
      • Caspio
      • Data24-7
      • Google Cloud Firestore
      • Knack
      • MongoDB
      • MySQL
      • Ninox
      • PostgreSQL
      • Microsoft SQL Server
      • Snowflake
      • Tadabase
      • uProc
      • Wasabi
    • Education
      • Canvas LMS
      • ČVUT Grades
      • ČVUT KOS
      • Teachable
      • Thinkific
    • File and Document Management
      • Bannerbear
      • Bidsketch
      • Box
      • Citrix ShareFile
      • CloudConvert
      • ConvertAPI
      • CSV
      • Docupilot
      • DocuSign
      • Dropbox
      • Dropbox Business
      • Dubb
      • EasyCSV
      • Egnyte
      • Eledo PDF generator
      • Evernote
      • Files.com
      • Flickr
      • Formstack
      • Formstack Documents
      • Frame.io
      • FTP
      • GIPHY
      • Google Cloud Speech
      • Google Cloud Text-to-Speech
      • Google Docs
      • Google Drive
      • Google Keep
      • Google Photos
      • Google Slides
      • Google Team Drive
      • Google Translate
      • ImgBB
      • Microsoft SharePoint Online
      • Microsoft Word Templates
      • MongoDB
      • Nusii
      • OneDrive
      • OneDrive for Business
      • OneNote
      • Outline
      • PandaDoc
      • Patreon
      • PDF.co
      • pdfFiller
      • PDF Generator API
      • PDFMonkey
      • Placeholder
      • Remove.bg
      • Revv Documents
      • SFTP
      • Shortcuts
      • Shufflrr
      • Signi
      • signNow
      • SignRequest
      • SigParser
      • Simpleen Translation
      • Spotify
      • Tabidoo
      • Thankster
      • Trakt
      • Transistor.fm
      • Transloadit
      • Vimeo
      • Zoho Sign
      • Zoho Writer
      • eSignatures.io
      • eversign
      • Klippa
      • PDF
      • Plex
      • Trint
      • Unsplash
      • Uploadcare
      • Urban Dictionary
      • VdoCipher
      • Zamzar
      • HTML/CSS to Image
    • HR management
      • 4leads
      • BambooHR
      • Bonusly
      • Greenhouse
      • People HR
      • Recruitee
      • ServiceM8
      • Zoho Recruit
    • Internet of Things
      • Alexa Internet
      • Arlo
      • Bolt IoT
      • Google Cloud Print
      • Printful
      • PrintNode
      • Taphome
    • IT and Development
      • Adalo
      • Amazon Lambda
      • Apify
      • AWS S3
      • Betty Blocks
      • BigML
      • Bitbucket
      • Bubble
      • BugHerd
      • Celestory
      • Chiavistello
      • Coveo
      • Datadog
      • DigitalOcean Spaces
      • Docparser
      • Elasticsearch
      • Freshping
      • GitHub
      • GitLab
      • Google Cloud Dialogflow ES
      • Google Cloud Pub/Sub
      • Google Cloud Storage
      • Google Natural Language
      • G Suite Admin
      • Keboola
      • MailboxValidator
      • Mailercheck
      • Markdown
      • Mustache
      • New Relic
      • Okta
      • Opsgenie
      • PagerDuty
      • ParseHub
      • pCloud
      • RabbitMQ
      • RudderStack
      • SIGNL4
      • Skloňování Jmen
      • SOAP
      • Sorry
      • SSH
      • Twilio Verify
      • ViewDNS
      • WordsAPI
      • Zoho Creator
    • Lifestyle
      • Action Network
      • Feedly
      • Inoreader
      • Pocket
      • RSS
      • Steam
      • Strava
    • Marketing
      • ActiveCampaign
      • ActiveDEMAND
      • ActiveTrail
      • APITemplate.io
      • Automizy
      • Autopilot
      • AWeber
      • Beamer
      • BigMarker
      • Bitly
      • Buffer
      • Campaign Monitor
      • ChytryStart
      • Clearbit
      • Clearout
      • ClickFunnels
      • Clubhouse
      • Clust
      • Constant Contact
      • ConvertKit
      • Customer.io
      • Delesign
      • Demio
      • Discourse
      • Dribbble
      • Drip
      • Ecomail.cz
      • Elastic Email
      • EmailOctopus
      • Emercury
      • Emma
      • Encharge
      • Endorsal
      • Eventbrite
      • EverWebinar
      • Facebook
      • Facebook Ads Campaign Management
      • Facebook Conversions API
      • Facebook Custom Audiences
      • Facebook Groups
      • Facebook Insights
      • Facebook Lead Ads
      • Facebook Offline Conversions
      • Facebook Pages
      • Figma
      • Flashyapp
      • Fomo
      • Freshmarketer
      • GatherContent
      • Gist
      • Go4Clients
      • Google+
      • Google Ads Campaign Management
      • Google Ads Conversions
      • Google Ads Customer Match
      • Google Ads Lead Forms
      • GrowSurf
      • Handwrytten
      • HeySummit
      • Hootsuite
      • Instagram
      • Instagram for Business
      • Instapage
      • JustClick
      • Kartra
      • Klaviyo
      • LinkedIn
      • LinkedIn Lead Gen Forms
      • LinkedIn Matched Audiences (BETA)
      • LinkedIn Offline Conversions (BETA)
      • Livestorm
      • LiveWebinar
      • Lob
      • Mail Komplet
      • MailBluster
      • Mailchimp
      • MailerLite
      • MailerSend
      • Mailgun
      • Mailgun (legacy)
      • Mailjet
      • Mailrelay
      • Mailvio
      • Mandrill
      • Marketo
      • Mautic
      • Meetup Pro
      • Moosend
      • Nextcloud
      • Noticeable
      • Phantombuster
      • Platformly
      • Pointagram
      • Postmark
      • Prospero
      • Rav Messer
      • RD Station
      • Rebrandly
      • Reddit
      • ReferralHero
      • Reply.io
      • Semrush
      • SendFox
      • SendGrid
      • Sendinblue
      • SendPulse
      • SendX
      • Sendy
      • SharpSpring
      • Short.io
      • Smaily
      • SmartEmailing
      • SmartReach.io
      • Smoove
      • SparkPost
      • StealthSeminar
      • Thanks.io
      • ThriveCart
      • TikTok
      • Tumblr
      • Twitter
      • Unisender
      • UpViral
      • Viral Loops
      • Vision6
      • VK.com
      • WebinarJam
      • Wishpond
      • Woobox
      • Woodpecker
      • ZeroBounce
    • Productivity
      • 10to8
      • Acuity Scheduling
      • Aha!
      • Amazing Marvin
      • AppSheet
      • Asana
      • Attendance GIRITON
      • Basecamp 2
      • Basecamp 3
      • The connection has been established. You can proceed with setting up the module.
      • Breeze
      • Calendly
      • Celoxis
      • ClickUp
      • Clio Manage
      • Clockify
      • Coda
      • Datelist
      • Deputy
      • Dynalist
      • EasyProject
      • Everhour
      • Fleep
      • Front
      • Google Calendar
      • Google Groups
      • Google Sheets
      • Google Tasks
      • Habitica
      • Harvest
      • HeySpace
      • Hive
      • Hubstaff
      • KanbanFlow
      • Kanbanize
      • Kantree
      • Kissflow
      • LastPass
      • LimbleCMMS
      • LiquidPlanner
      • Mavenlink
      • MeisterTask
      • Microsoft 365 Planner
      • Microsoft 365 Excel
      • Microsoft To Do
      • Miro
      • MOCO
      • Monday v2
      • Notion
      • Odyssee Field Service
      • OfficeRnD
      • Onfleet
      • Papyrs
      • Pipefy
      • Pivotal Tracker
      • Planyo
      • Plutio
      • Podio
      • Process Street
      • ProdPad
      • RescueTime
      • Resource Guru
      • ScheduleOnce
      • Sling
      • Smartsheet
      • SmartTask
      • Stackby
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  • Apps
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  • Google Ads Customer Match

Google Ads Customer Match

The Google Ads Customer Match modules allow you to search, retrieve, create and add/ remove a customer from the customer list in your Google Ads Customer Match account.

Getting Started with Google Ads Customer Match

Prerequisites

  • A Google Ads Customer Match account

In order to use Google Ads Customer Match with Make, it is necessary to have an Google Ads Customer Match account. Create an Google Ads Customer Match account at ads.google.com.

Note

The module dialog fields that are displayed in bold (in the Make scenario, not in this documentation article) are mandatory!

Important

Some adblocking browser plugins could block the Google Ads Customer Match modules. It is recommended to disable the plugins if you encounter a problem loading a module.

Connecting Google Ads Customer Match to Make

To connect your Google Ads Customer Match account to Make you need to obtain the Customer ID from your Google Ads Customer Match account and insert it in the Create a connection dialog in the Make module.

  1. Login to your Google Ads Customer Match account.

  2. Copy the Customer ID to your clipboard which is available at top right corner.

    Google_Ads_Customer_Match.png
  3. Go to Make and open the Google Ads Customer Match module's Create a connection dialog.

    Google_Ads_Customer_Match.gif
  4. In the Connection name field, enter a name for the connection.

  5. In the Customer ID field enter the customer ID copied in step 2. Click Continue.

  6. Confirm the dialog by clicking Continue.

    The connection has been established.

Google Ads Customer List

You can create, search and retrieve the customer lists, and add or remove contacts from the customer lists using the following modules.

Search Customer Lists

Searches for customer lists.

Connection

Establish a connection to your Google Ads Customer Match account.

Account/Customer ID

Select or map the Account/Customer ID whose customer lists you want to search.

Select a Method

Select a method to search for customer lists:

  • Select Customer Lists by Filter

  • Select Customer Lists by Google Ads Query Language

Filter

Add the filters to apply to the search results.

Query

Enter (map) a keyword or phrase to search the customer list that matches the query. Use Google Ads Query Language. For example, SELECT campaign.id FROM campaign.

Limit

Enter the maximum number of results Make should return during one scenario execution cycle. The default value is 10.

Get a Customer List

Gets a specified customer list.

Connection

Establish a connection to your Google Ads Customer Match account.

Account/Customer ID

Select or map the Account/Customer ID whose customer list details you want to retrieve.

Customer List ID

Select or map the customer list ID whose details you want to retrieve.

Create a Customer List

Creates a new customer list.

Connection

Establish a connection to your Google Ads Customer Match account.

Account/Customer ID

Select or map the Account/Customer ID to create the customer list.

Name

Enter (map) the customer list name.

Description

Enter (map) the details of the customer list.

Membership Life Span

Enter (map) the number of days a user's cookie stays on your list since its most recent addition to the list.

Customer List

Add the customer list details.

Upload Key Type

Select the upload key type:

  • Contact Info

  • CRM ID

  • Mobile Advertising ID

Data Source Type

Select the type of data source:

  • First Party

  • Third Party Credit Bureau

  • Third Party Voter File

App ID

Enter (map) the Marketing App ID.

Note

Enter a string that uniquely identifies a mobile application from which the data was collected.

  • For iOS, the ID string is the 9-digit string that appears at the end of an App Store URL.

    For example, 476943146 for Flood-It! 2 whose App Store link is http://itunes.apple.com/us/app/flood-it!-2/id476943146.

  • For Android, the ID string is the application's package name.

    For example, com.labpixies.colordrips for Color Drips given the Google Play link is nter https://play.google.com/store/apps/details?id=com.labpixies.colordrips.

Add/Remove a Contact in a Customer List

Adds or removes a new contact in a specified customer list.

Connection

Establish a connection to your Google Ads Customer Match account.

Select a Method

Select the method:

  • Add a Contact

  • Remove a Contact

Account/Customer ID

Select or map the Account or the Customer ID to which you want to add or remove the contact.

Customer List ID

Enter (map) the Customer List ID.

Note

Specify only one of the following parameters:

  • Email

  • Phone

  • First Name

  • Last Name

  • Country

  • Postal Code

Email

Enter (map) the customer's email address to associate with a Google account.

Phone

Enter (map) the customer's phone number with the country code. For example, +420 777 888 999.

First Name

Enter (map) the customer's first name.

Last Name

Enter (map) the customer's last name.

Country Code

Enter (map) the customer's country code in ISO-3166-1 alpha-2. For example, US, CZ.

Postal Code

Enter (map) the customer's postal code.

In this section:
  • Google Ads Customer Match
  • Getting Started with Google Ads Customer Match
  • Connecting Google Ads Customer Match to Make
  • Google Ads Customer List
    • Search Customer Lists
    • Get a Customer List
    • Create a Customer List
    • Add/Remove a Contact in a Customer List

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