Klaviyo

The Klaviyo modules allow you to watch, create, update, list, and/or delete campaigns, persons, contacts, profiles, events, metrics in your Klaviyo account.

Prerequisites

  • A Klaviyo account

In order to use Klaviyo with Make, it is necessary to have a Klaviyo account. If you do not have one, you can create a Klaviyo account at https://www.klaviyo.com/.

Note

The module dialog fields that are displayed in bold (in the Make scenario, not in this documentation article) are mandatory!

Connecting Klaviyo to Make

To connect your Klaviyo account to Make, you need to obtain your API Key.

  1. Log into your Klaviyo account.

  2. Click your Profile Icon > Settings > API Keys.

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  3. Click Create API Key and copy the API token.

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  4. Go to Make and open the Klaviyo module's Create a connection dialog.

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  5. In the Connection name field, enter the Connection name and in the API Key field, enter the API Key copied in step 3.

  6. Click Continue.

The connection has been established.

Campaigns

Creates a new campaign, or updates details of the given campaign.

Connection

Establish a connection to your Klaviyo account.

Create/Update

Select the option for the campaign:

  • Create

  • Update

List ID

Select the List ID to which you want to send the Campaign:

  • Unengaged

  • Preview List

  • New Subscribers

  • Newsletter

  • Unengaged (1 Year)

  • Engaged (3 Months)

Template ID

Select the Template ID:

  • Newsletter #1 (Images & Text)

  • Newsletter #2 (Image Gallery)

  • Newsletter #3 (Image Gallery with Captions)

  • Newsletter #4 (Story Boxes)

  • Newsletter #5 (List of Text Headlines)

  • Newsletter #6 (List of Icons & Headlines)

  • Newsletter #7 (Snacks)

  • Newsletter #8 (Snack w/ Recommendations)

From Email

Enter the email address from which you want to send the campaigns.

From Name

Enter the name associated with the email address from which you want to send the campaigns.

Subject

Enter the subject of the email to send the campaigns.

Name

Enter the name of the campaign.

If no name is specified, then the subject is considered as the name of the campaign.

Use Smart Sending

Select Yesif you want to use smart sending for this campaign:

  • Yes

  • No

  • Not defined

Add Google Analytics

Select Yesif you want to use Google Analytics for this campaign:

  • Yes

  • No

  • Not defined

Cancels a campaign.

Connection

Establish a connection to your Klaviyo account.

Campaign ID

Select the Campaign ID you want to cancel.

Clones a campaign.

Connection

Establish a connection to your Klaviyo account.

Campaign ID

Select the Campaign ID you want to clone.

Name

Enter a new name for the campaign.

List ID

Select the List ID to which you want to send the campaign:

  • Unengaged

  • Preview List

  • New Subscribers

  • Newsletter

  • Unengaged (1 Year)

  • Engaged (3 Months)

Returns summary information about email recipients for the campaign specified that includes each recipient's email, customer ID, and status.

Connection

Establish a connection to your Klaviyo account.

Limit

The maximum number of recipients Make should return during one scenario execution cycle.

Campaign ID

Enter the Campaign ID whose recipients you want to list.

Returns a list of all the campaigns you have created.

Connection

Establish a connection to your Klaviyo account.

Limit

The maximum number of campaigns Make should return during one scenario execution cycle.

The endpoint queues a campaign for immediate delivery.

Connection

Establish a connection to your Klaviyo account.

Campaign ID

Enter the Campaign ID you want to send.

Schedules a campaign for a time in the future.

Connection

Establish a connection to your Klaviyo account.

Campaign ID

Enter the Campaign ID you want to schedule.

Send Time

Enter the time at which you want to send the campaign.

Triggers when a new campaign is created.

Connection

Establish a connection to your Klaviyo account.

Limit

The maximum number of campaigns Make should return during one scenario execution cycle.

Lists, Segments, and Members

Retrieves all the data attributes for a person based on the Klaviyo person ID.

Connection

Establish a connection to your Klaviyo account.

Person

Enter the Person ID whose details you want to retrieve.

Subscribe or re-subscribe profiles to a list.

Connection

Establish a connection to your Klaviyo account.

List ID

Select the List ID to which you want to subscribe the profiles:

  • Preview List

  • Newsletter

Batch of Profiles

Add the batch profiles:

  • Email Enter the email address of the person

  • Add the properties:

    • Custom/Default/New properties Select the property:

      • Select from existing property

      • Select a default property

      • Define a new property

    • Property name Select the property name:

      • ID

      • Email

      • First name

      • Last name

      • Phone number

      • Title

      • Organization

      • City

      • Region

      • Country

      • Zip

      • Image

      • URL

    • Property value Enter the property value.

Adds or updates one more attribute for a person based on the Klaviyo person ID.

Connection

Establish a connection to your Klaviyo account.

Person

Enter the person ID whose attributes you want to add or update.

Properties

Add property item:

  • Custom/Default/New properties

    Select the property:

    • Select from existing property

    • Select a default property

    • Define a new property

  • Property name

    Select the property name:

    • ID

    • Email

    • First name

    • Last name

    • Phone number

    • Title

    • Organization

    • City

    • Region

    • Country

    • Zip

    • Image

    • URL

  • Property value

    Enter the property value.

Adds a new person to the specified list. This module is DEPRECATED. Use the module to subscribe or resubscribe profiles to a list instead.

Connection

Establish a connection to your Klaviyo account.

List ID

Select the List ID to which you want to add a new person.

Email

Enter the email address of the person you want to add to the list.

Properties

Add property item:

  • Custom/Default/New properties

    Select the property:

    • Select from existing property

    • Select a default property

    • Define a new property

  • Property name

    Select the property name:

    • ID

    • Email

    • First name

    • Last name

    • Phone number

    • Title

    • Organization

    • City

    • Region

    • Country

    • Zip

    • Image

    • URL

  • Property value

    Enter the property value.

Confirmation Link Option

Select Yes f you want to send a confirmation link to the email address before adding the person to the list:

  • Yes

  • No

  • Not defined

Returns information about a list.

Connection

Establish a connection to your Klaviyo account.

List ID

Select the List-ID whose details you want to retrieve.

Returns summary information for the list. This module is DEPRECATED. User the module to get list details instead.

Connection

Establish a connection to your Klaviyo account.

List ID

Select the List-ID whose summary information you want to retrieve.

Checks if one or more people are already members of the specified segment based on their e-mail addresses.

Connection

Establish a connection to your Klaviyo account.

Email Addresses

Add the email address of the persons you want to check in the segment.

Segment ID

Select the Segment ID in which you want to check the person:

  • Unengaged (3 Months)

  • New Subscribers

  • Unengaged (1 Year)

  • Engaged (3 Months)

Returns profiles that are on a list and not suppressed. Profiles are checked based on the predefined set of their emails.

Connection

Establish a connection to your Klaviyo account.

List ID

Select the List ID in which you want to search the profiles:

  • Preview List

  • Newsletter

Email Addresses

Add the email address of the persons to search in the list.

Unsubscribes and removes profiles from a list.

Connection

Establish a connection to your Klaviyo account.

List ID

Select the List ID from which you want to unsubscribe and remove the profiles:

  • Preview List

  • Newsletter

Email Addresses

Add the email address of the persons to unsubscribe and remove them from the list.

Returns profiles emails, IDs) in a given list or segment.

Connection

Establish a connection to your Klaviyo account.

Limit

The maximum number of profiles Make should return during one scenario execution cycle.

List/Segment ID

Select the List or Segment ID whose profiles you want to list:

  • Unengaged (3 Months)

  • Preview List

  • New Subscribers

  • Newsletter

  • Unengaged (1 Year)

  • Engaged (3 Months)

Triggers when a new profile of the predefined set is added to the given list based on their email addresses. The set can have a maximum of 100 emails.

Connection

Establish a connection to your Klaviyo account.

Limit

The maximum number of recipients Make should return during one scenario execution cycle.

List ID

Select the List ID whose profiles you want to watch:

  • Preview List

  • Newsletter

Predefined/All

Select the type of profiles you want to watch:

  • Predefined

  • All in segments with a maximum of 100 emails

Email Addresses

Add the email addresses of the person whose profiles you want to watch.

Metrics

Exports event data from Klaviyo, optionally filtering and segmented on available event properties.

Connection

Establish a connection to your Klaviyo account.

Limit

The maximum number of events Make should return during one scenario execution cycle.

Metric ID

Select the Metric ID whose events data you want to export:

  • Active on Site

  • Bounced Email

  • Clicked Email

  • Dropped Email

  • Marked Email as Spam

  • Opened Email

  • Received Email

  • Unsubscribed

Start Date

Enter the start date from which you want to export the event data.

End Date

Enter the end date until which you want to export the event data.

Unit

Select the unit of event data to export:

  • Day

  • Week

  • Month

Measurement

Select the metric to export the event data:

  • Unique

  • count

  • Value

  • Sum

Where/by clause

Select the option to filter the data:

  • Where

  • By

Returns a list of all the metrics.

Connection

Establish a connection to your Klaviyo account.

Limit

The maximum number of metrics Make should return during one scenario execution cycle.

Triggers when there is a new person's batched timeline for one specific event type.

Connection

Establish a connection to your Klaviyo account.

Limit

The maximum number of timeline events Make should return during one scenario execution cycle.

Metric ID

Select the Metric ID for which you want to watch the person event timeline:

  • Active on Site

  • Bounced Email

  • Clicked Email

  • Dropped Email

  • Marked Email as Spam

  • Opened Email

  • Received Email

  • Unsubscribed

Person

Enter the person ID whose event timeline you want to watch.

Returns a batched timeline for one specific type of metric.

Connection

Establish a connection to your Klaviyo account.

Limit

The maximum number of event timelines Make should return during one scenario execution cycle.

Metric ID

Select the Metric ID whose event timeline you want to list:

  • Active on Site

  • Bounced Email

  • Clicked Email

  • Dropped Email

  • Marked Email as Spam

  • Opened Email

  • Received Email

  • Unsubscribed

Starting date time

Enter the starting date from which you want to list the event timelines.

Event

Tracks when someone takes an action or does something.

Connection

Establish a connection to your Klaviyo account.

Event Name

Enter the event name you want to track.

Enter/Select the email

Select the option to filter the events:

  • Enter the email

  • Select the email

Email

Enter the email address to track the events.

User's List

Select the user list whos user event you want to track:

  • Preview List

  • Newsletter

Public API Key / Site ID

Enter the API k Key or Site ID to track the events.

Event properties

Add event properties:

  • Property Name

    Enter the property name.

  • Property Value

    Enter the property value.

Date

Enter the date of the event you want to track.

Tracks properties about an individual without tracking an associated event.

Connection

Establish a connection to your Klaviyo account.

Enter/Select the email

Select the option to track the properties of the events:

  • Enter the email

  • Select the email

User's List

Select the user list whos user event properties you want to track:

  • Preview List

  • Newsletter

Email

Enter the email address to track the property of the events.

Public API key / Site ID

Enter the API k Key or Site ID to track the properties of the events.

Properties

Add the properties:

  • Select/Enter

    Select the property type:

    • Select the property name

    • Enter the property name

  • Property Name

    Enter the property name.

  • User's list

    Select the user's list:

    • Preview list

    • Newsletter

  • Property value

    Enter the property value.